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unprecedented longevity Anti-Aging & wellness
coaching & training programs For Seniors
Created for 55+ers by world-renowned
Behavioral Neuroscientists who are Seniors
At PRIME-BBM, we’re dedicated to transforming the lives of adults 55+ by scientifically supporting Seniors to live the longest, healthiest, sharpest, happiest, and most connected and purposeful lives.
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Our mission is to fully enhance your well-being with our all natural, science-backed behavioral protocols and processes refined over 15 years, so your Brain, Body & Mind are wellness-optimized long term. ​
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We coach, teach, and support you to learn and master our health-optimization trifecta of innovations and co-create with you your personal Brain/Body/Mind PRIME-ZONE for the best possible living, regardless of the current status of your health and/or life circumstances. We accomplish this by translating the latest anti-aging-related biopsychosocial medical science into sustainable behavior change.
Thus, we partner with you to develop and leverage your own custom portfolio of best practice behaviors, quintessential processes, and a healthy-healing home milieu that together will powerfully motivate, standardize, and sustain lifelong longevity and wellness behavior changes. Yes, you can become your own BBM-PRIME ZONE! ​​
Our Approach
Led by bio-behavioral neuroscientists, coaches, psychotherapists, and researchers Katharine & Bill White MSN, APRN-CNSs, we combined decades of clinical practice, prescribing, field-testing, and our own proof of concept research to originate the BBM-Performance Enhancement System (BBM-PE 3.0). It is based on the emerging medical science of Epigenetics.
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BBM-PE 3.0 (SM) is an all-natural best practices/processes longevity and wellness system. It continuously produces positive DNA expression at molecular, cellular and organ levels. This optimizes health, disease prevention/minimization, and anti-aging of the brain, body and mind, that is 'baselined' and sustained long term. This is critically important because around age 55 we begin to exponentially produce aging's senescent cells throughout our bodies which release toxic proteins, that ultimately cause diseases of aging of the brain, body and mind. BBM-PE lessens/reverses senescent cells' lethal effects.
By integrating our patented best practices with proven epigenetic clinical/process innovations, we coach, teach and train 55+ers to age in place healthily, happily, and serenely, forever (or as long as safely possible) in their chosen living venues. Our goal isn’t just to add years to your life, but to add life, vitality, and max fulfillment to your years!
Services
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55+/Senior coaching
individual & group
Discover and leverage your personal path to living the sharpest, happiest, healthiest and most vibrant life possible with our 1:1 and group coaching options.
Using PRIME-BBM's Performance Enhancement System 3.0, we’ll guide you through our 12 best longevity practices and teach/mentor you on our activation
science and sustainability processes.
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With expert support and actionable strategies, our 1:1 coaching unlocks your brain/body/mind's potential for top functioning and ongoing longevity - so you can live every moment and chapter of your life to the fullest...feeling, looking, and being at your very best.
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Embrace the power of community with our engaging, inspiring and affordable group coaching programs.
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Our groups offer collective guidance and processing opportunities in warm supportive environments where members share BBM-PE experiences, build motivation, learn from peers, and make meaningful connections.
Our group venues provide the context to give and receive supportive feedback, and to be directly helpful and show caring to others in need. Groups also reduce isolation and create a sense of belongingness and accountability.
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55+/Senior
Seminars & Classes
Conferences
​Welcome to PRIME-BBM's inspiring educational forums. Taught by experienced past medical/nursing school instructors, learning is competency based, fun, and facilitated such that content is practiced live with your peer students.
Guided by PRIME's revolutionary Performance Enhancement System, you’ll learn how to routinize our proven longevity/wellness best practices into your life, solidify your change-activation, and plan-fully sustain your long-term commitment to longevity.
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Educational venues can range from 1:1 tutorials and small group classes, to large seminars and conferences...all of which include self-practice and low-key demonstrated proficiencies to ensure learning mastery.
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Specific master-classes/groups will also be offered that drill down on:
1) Stress management, mindfulness-meditation, and exercise/movement;
2) Maximizing change activation and long-term change sustainability; 3) Reloading on new life purpose and spirituality while aging past 55/65-ish;
4) The priority why's, what's, when's, and how's of best 55+ nutrition;
5) Why 'Brain, Body + Mind' Wellness;
6) The science behind EPIGENETICS;
*And More Seminars, Conferences...
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12 Patented Best Practices
At PRIME-BBM, we’ve identified 12 best health and wellness practices that we have highly customized, based on research science and years of field-testing, to produce BBM-PE's disease prevention/minimization and longevity-wellness foundation that delivers the healthiest, happiest, sharpest, and most physically and psychosocially vibrant life for Seniors.
These hybridized practices quickly jump-start and maximize the continuous top functioning of your brain, body, and mind at molecular, cellular, and organ-system levels by increasing positive-DNA expression and reducing negative-DNA expression.
Further, the effect of our patented '12-Best' is significantly increased due to being powered up by our unprecedented Activation Science and Lighthouse Change Sustainability patent-pending processes.
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Thus, beyond the surface, these aren't your typical/usual best practice protocols. They have been scientifically studied and refined over 15 years. Many have been modified for what quantity, frequency, intensity, and duration are necessary and/or ideal on a daily or weekly basis for best positive-DNA expression outcomes. For others, 'add-ons' are suggested to enhance their total-wellness effect(s) further. For all best practices, we identify what adjuncts may need to be avoided (e.g., nutrition: what cooking oils may be carcinogenic...for stress management: to avoid all 'elective' people, places, and things high risk for major stress...for exercise/movement: to avoid over-doing-it...for sleep: avoid computer/phone blue-screens before bed etc.).
Finally, in almost all cases, we coach/teach you to focus on and/or customize certain priority practice protocols based on your biogenetic profile, current or past illness history, and/or current life circumstances.
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In sum, developing a solid best-practices routine that is powerfully activated and sustained over time translates to great health and optimized longevity! We invite you to let us partner with you to 'make' you a PRIME-BBM Zone of One, with the best Brain, Body, and Mind overall wellness that delivers you the happiest, sharpest, most vital, and most purposeful best self!
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Manage Stress (Anti-Stress)
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Mindfulness Routines (Go Mindful)
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Exercise & Movement
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Essential Medical Care
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Nutrition & Healthy Eating
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Quality Sleep
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Alcohol & Drug Awareness
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Neurocognitive Stimulation
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Connect Socially
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Emotional Balance
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Relationship (Primary) Management
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Spirituality & Life Purpose
Most simply put, adding together and integrating these practices into your daily life over the long-term, will boost longevity, prevent age-related conditions, and have you feeling, looking, and being your best self - inside and out!
Whether seeking total wellness optimization, improved health or avoiding hospitalization/rehospitalization etc., our extensive and comprehensive experience, wellness/process innovations and cognitive behavioral coaching combine to be the best solution.
Ready to push back against the stigma and realities of passive aging in place? We’re here to coach you every step of the way.
Meet Bill & Katharine
Bill and Katharine have spent their lives helping people live healthier, happier, more connected, and more purposeful lives, and they’re ready to launch a legacy life-saving and improvement company that optimizes longevity/anti-aging and wellness.
With over 80 years of combined experience in brain, body, and mind/behavioral health, they’ve seen first-hand how great science, individualized care, and the right coaching and client education can make a world of difference, especially as we age past 50-55.
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Bill led the nation's top academic acute behavioral health hospital as COO/CNO for 20 years, directed psychiatric emergency services for two cities, authored a best-seller book on concussive brain treatment that introduced neuro-epigenetic's healing impact at molecular and cellular levels, directed an addiction treatment inpatient unit and has served as faculty at medical and nursing schools.
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Katharine’s career spans executive hospital (CNO) and VNA home-care clinical and admin SVP roles, where she originated innovative care, coaching, and leadership strategies. She founded many businesses, including an executive strategic planning and coaching company with over 100 clients, many of whom have national and international pedigrees. Katharine was the inaugural advisory board chair of Brown University's Women In Business and taught in medical/nursing schools throughout her career.
Both are former nurse practitioners, prescribers, and clinical specialists in brain and behavioral health, giving them deep insight into what it takes to originate integrated paradigms of significant brain, body, and mind medical improvement change.
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As lifelong partners in both work and life, Bill and Katharine have designed behavioral neuroscience programs that reflect their talent and passion for bio/sci wellness and their belief that aging can be a time of spirited longevity and unprecedented growth, connection, and wellness. At Prime BBM 55+, they bring this philosophy and deliverable to every cognitive behavioral coaching and educational service they offer—supporting you to live the longest and best lives.
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Hear from our clients
"What can I say Bill and Katharine, you are the best…You saved my husband's life!"
-JV
"I look and feel much younger than I did 10 years ago. Many friends and colleagues I haven't seen lately don't recognize me."
- WTW
"K & Bill as individual professionals, coupled with their proprietary operating style, reinforce and personify the precise definition of the word 'nonpareil."
- JL
Welcome to the Future of Longevity and Wellness
Brain/Body/Mind-Performance Enhancementâ„ (BBM-PE) delivers a comprehensive, all-natural approach to optimizing health, vitality, and longevity. Built on the foundation of Activation Science “WHY” principles, 12 Best Practice “WHAT” protocols, and Change-Sustainability “HOW” processes, BBM-PE ensures a science-backed, actionable path to lasting wellness.
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Working at the molecular, cellular, and systemic levels, BBM-PE activates “good” DNA expressions that promote health while silencing “bad” DNA that drives disease. This holistic system empowers you to:
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Turn back the clock on aging by 5–10+ years.
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Prevent, reduce, or reverse challenges like dementia, heart disease, frailty, and stress.
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Feel sharper, stronger, and more in control of your well-being.​
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With cutting-edge science, practical tools, and personalized coaching, BBM-PE doesn’t just add years to your life—it adds vibrant, purposeful life to your years.
Proof of Concept Research Chosen by World Scientist Experts for International Publication
PRIME-BBM's breakthrough proof of concept research study* introduced the application of epigenetics to optimize brain functioning and to improve cognitive performance. Peer-reviewed by top dementia scientists, it was competitively selected to be published worldwide (Alzheimer's & Dementia Journal, July 2017). It was chosen to be unveiled at The Alzheimer's Association's 2017 Annual Global Conference in London, England, by the International Society to Advance Alzheimer's Research & Treatment (ISTAART). ​
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​​*This research first validated 2 of PRIME-BBM's 3 innovations.
PRIME-BBM's research study verified the disease-improving benefits of endurance exercise (EE), in combination with activation science coaching (ASC), in 55+er adults with early-phase dementia. In sum, following 8 weeks of EE/ASC, statistically significant improvement was exhibited for neuro-cognition and mood, and nearly all subjects reversed meeting pre-study diagnostic criteria for early dementia and depression. Statistical analysis was performed by an outside group of psychometric experts.
COMING soon IN Late 2025
'Join the national Movement'
55+/Senior aging should be about thriving and living well in best possible health, not growing old passively and being in reactive mode when it comes to health and wellbeing. As behavioral neuroscientists, our legacy goal is to build communities USA-wide that support as many Seniors as possible to benefit from PRIME-BBM optimized health, happiness, vitality, connectedness and life purpose — and facilitating them to do so with an unprecedented interactive digital platform that enables proactive healthy aging...including the option of maximized longevity and aging in place forever in one's chosen living venue!
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We will be designating such leadership communities 'PRIME ZONES' of Brain, Body & Mind Wellness.
So become a PRIME ZONE of One, and all together, we will create 'PRIME ZONES' of many!
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And we would love for you to be part of it and join our-all 'PRIME-ZONE 55+' SENIOR-MOVEMENT!